Diplomats Beer bottle label design

Details

Client
Unda. Diplomats
Category
Packaging
Created
2024

When UNDA asked us to create labels for their new Diplomats beer, we knew right away it was a fantastic opportunity to do something special. The task was clear: to come up with a stylish, modern, and minimalist design for both the light and dark beers.

Diplomats unfiltered light beer bottle, front and back label views
Diplomats unfiltered dark beer bottle, front and back label views
Four Diplomats beer bottles in a row, light and dark labels
Diplomats unfiltered light beer bottle, single front view
Diplomats unfiltered dark beer bottle, single front view

We started by researching what appeals to the target audience and looking into current trends in beer label design. We wanted our design to be fresh but also simple and easy to understand.

For the light beer, we chose warm and light tones to emphasize its lightness and refreshment. For the dark beer, we used richer and deeper colors to convey its full-bodied flavor. The simple and clean fonts we chose, which became a central element of the label, look modern and are easy to read.